L'Oréal - Passionately Professional

Majirel is getting an upgrade! Same iconic formula, just a new look. The new packaging will be phased in and you can of course mix the old packaged tubes with the new.

PLUS There are 9 New Cool Inforced Shades!

(Cool Inforced vs Cool Cover) The Cool Inforced shades are boosted with cool reflects, which make them cooler, more neutralising and provide a more modern and more natural look that the ashes from the Majirel core range which have less of the blue reflects in the formula. Majirel Cool Cover shades are distinctively cooler and deeper, ensuring extreme cool coverage. They are more opaque than the ashes in the Majirel core range as well as the Majirel Cool Inforced shades. Cool Cover is for more coverage while the Inforced shades are more reflective and for high shine. View Majirel Cool Cover and Cool Inforced shades here... L'Oréal Professionnel combines a passion for fashion with the most innovative technology, forming strong links with top designers, photographers, and beauty and fashion magazines, to raise the profile of the hairdressing industry. More than a hundred years later, L'Oréal Professionnel has continued to provide one of the strongest educational programmes in the entire beauty and hairdressing industry. Leading the way in hairdressing, L'Oréal Professionnel offers a diverse range of events, from fashion shows and competitions for young hairdressers, to trips abroad and the world-renowned L'Oréal Professionnel Colour Trophy, including Regional Finals and the magnificent Grand Final. L'Oréal Professionnel strives to be the ultimate business partner to salons. In the current challenging economic environment, never before has it been so important to set yourself apart from the competition to capture your audience and grow your client base.
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