Pulp Riot

Pulp Riot emerged with a single mission – to shake up a stagnant hairdressing industry by restoring control to the independent artist.

YOU are the artist and Pulp Riot is the paint with their exceptional semi-permanent collection, high speed toners and more. Originating from LA, California, and being the youngest and fastest expanding professional colour brand globally, this range of vibrant colours will become your favourite for crafting colourful styles. Pulp Riot soon became known in the hair industry as the superior dye for contemporary techniques, formulated for hair artists to produce stunning vivid colours without harming the hair. It blends more easily, fades more gracefully, and is specifically designed for today's modern techniques.

Crafted from premium vegan* components, the conditioning base renders hair beautifully conditioned with vibrant pigment, high gloss, and enduring results. Pulp Riot, now available in the UK, originated from the beauty community (artists and salons), rather than being a product of the beauty industry, as it was developed by artists in their own salon.

*no animal derived ingredients on product description

They provide artists with a stage to showcase their talent on the grandest platforms, be it their social media channels, as independent tutors, or performing live at the world's largest hair events. They are committed to advancing the careers of the upcoming generation of hair artists, shaking up the industry with their distinctive approach to digital education and the most dynamic and supportive artistic community.