Pre-BlendedHair colours and textures in the UK and Ireland vary greatly but by using our pre-blended formulas we’ve taken the guesswork out. When it comes to colour, Matrix is the most inclusive brand in the professional industry and, as we expand our palettes to welcome new clients to achieve their desired colour, you’ll be able to welcome more clients into your salon. And our new and improved Pre-Blended formulas support you in creating the perfect colour every, single, time. Find out why you’re going to love using our pre-blended SoColor and SoColor Sync formulas below.
Why do the pre-blended formulas have background and reflect?Our new updated palette of pre-blended formulas contain background and reflect to neutralise every base - controlling the warmth on every colour, every base and every underlying pigment.
Will these new pre-blended boost my business?Yes! Matrix is the most inclusive colour brand, and the pre-blended formulas enable you to create colour for so many different clients. You can use this launch as an opportunity to expand your client base with new, more diverse hair types, textures and colours. Our pre-blended formulas can help you boost your business because you can guarantee the perfect colour result - controlling the warmth on every colour, every base and every underlying pigment - every time.
What is background and reflect in the new pre-blended formula?Background provides a blended natural result. The background acts as an “anchor” or “base” for each shade, as well as contributing to the “depth” of the colour. Our pre-blended backgrounds are optimally calibrated with warm and cool dyes for a true tone-to-tone result on every base, giving you the perfect canvas every time! The deeper levels in the pre-blended series have a deeper brown background. At medium levels, you will find a light brown background and at lighter levels, you will find a tan or beige background.
Background Facts• Not all colour lines have background
• Not all shades have background
• Not all background is created equal – some colour lines have gold background, some have black to grey
Reflect (or tone) is pure tone colour, meaning no background or natural base is incorporated.
Reflect Facts• Reflect shades with no background are best for vibrant results
• Most shades have reflect
• Reflect is also commonly known as “tone”
Do the pre-blended SoColor and SoColor Sync formulas give me more freedom?The levels of background and reflect in each colour have been expertly decided for you, giving you complete creative freedom. You get the best results - perfectly matched, seamless colour - that lasts and fades on tone. For example, in SoColor 7C (blended collection) it is formulated with both a black/tan background and a copper reflect, providing a natural copper result. Whereas, in SoColor 7CC+ (reflect collection) it is formulated with little-to-no background. Instead, it contains copper reflect, providing a vibrant copper result.
Our pre-blended formulas work on all levels from dark to light, on all underlying pigments from warm to pale, on all diameters of hair from fine to coarse and on all pattern from straight to zig-zag, making Matrix one off the most inclusive brands out there. The pre-blended formulas will enable you to help any clients achieve the colour of their dreams, by offering neutralisation for any hair type, texture or colour.
The Hair-Loving Reason Matrix Reformulated SoColor + SoColor SyncSoColor and SoColor Sync have been reformulated and are now pre-bonded— they are the products you know and love but just made better. The new formulas work harder than ever before, so you are free to colour with confidence! Damage is the #1 concern for clients when it comes to having their hair coloured, but the new new Matrix pre-bonded formulation ensures optimal condition of the hair throughout the colouring process. Our Matrix values are centred around creating uncomplicated, high-performance solutions for all styles and all hair types. A truly inclusive brand, our products empower every hairdresser to colour with confidence. We are constantly evolving and innovating our SoColor and SoColor Sync offering, keep reading to find out everything you need to know about our updated formulas and why you and your clients will love them.
What is pre-bonded?The new SoColor and SoColor Sync formulas have been enhanced with our exclusive Bond-Protecting Concentrate. This unique blend of taurine and cationic polymers act as an internal bond-support system to strengthen and protect the strands during the colouring process. The pre-bonded formula helps to maintain the integrity of the hair, colour after colour*.
How does SoColor and SoColor Sync pre-bonded work?The Bond-Protecting Concentrate has a linear network of positive charges that binds to negatively charged areas of damage in the hair. This means the formula can zone in on damage, reinforcing and repairing the weakened bonds within the sensitised cortex.
What are the benefits of pre-bonded SoColor and SoColor Sync?By using SoColor and SoColor Sync pre-bonded formulas, you can colour with confidence because the new and improved products will help to protect your client’s inner hair structure, colour after colour* The new formulas mean that you can now offer clients, with even the most fragile hair, colour services without the fear of damage. The formulas fortify the hair for less breakage, something all your clients will love.
And where you would have previously had to add a Bonding agent into your colour, and then use a step 2 sealer at the backwash, with new SoColor and SoColor Sync, you don’t have to as the pre-bonded benefits are already inside! Helping you to save both time and money.
Why will clients want to know about the new pre-bonded formulas?SoColor and SoColor Sync are going to be yours and your clients’ BFF. That’s because the new pre-bonded formulas enable clients to push the boundaries when it comes to what’s possible. You can have the confidence to transform their hair without fear of damage, which means you can be free to get creative and work with your clients to create a colour look they will love.
With SoColor and SoColor Sync you can colour even the most fragile strands whilst helping to protect the inner hair structure.* And, as with the previous formulas, you can assure your clients that they can expect the same shine and conditioning benefits to last up to 20 washes. Stronger, shinier hair and the colour they’ve always dreamed of—sounds good, right?
Does your colour brand work as hard as you do?At Matrix, we empower hairdressers of all ages, backgrounds and levels of expertise with the tools and self-assurance to deliver next-level looks and realise their creative and professional potential. And, our new pre-bonded formulas are another example of how Matrix is empowering you to be truly creative without barriers.
*Assessed after 7 applications on sensitized hair.